Case studies
Six builds, and where every number came from.
Client outcomes here are quoted from reviews those clients wrote publicly, so you can go and read them yourself. Product facts are things you can check on the live product.
There are no before-and-after revenue charts on this page. I do not have a defensible source for that kind of figure on most of this work, and a number I cannot show you the origin of is not evidence.
Golani Security
Enterprise security firm, South Florida
Custom site · Local SEO · HubSpot
What was built
- Hand-coded site, no WordPress and no template
- A service page for each vertical they cover
- HubSpot integration so leads route to the right pipeline on arrival
- Cloudflare in front of it
Outcome
Went from not appearing to ranking first page for security guard services across Miami-Dade, Broward and Palm Beach. Commercial contracts up 25%.
Source: Client-stated, in their public Google review
Stack
Proper Solutions
Payment processor, Miami
Site · CRM · Pipeline · Dialer
What was built
- Site built from scratch alongside a custom CRM
- Sales pipeline with automatic lead capture, tagging and routing
- Dialer inside the CRM so reps call, text and log without leaving it
- AI voice qualification ahead of the pipeline
Outcome
Their words: every lead captured, tagged and routed into the right pipeline stage automatically, with the team averaging over 20,000 new leads a week.
Source: Client-stated, in their public Google review
Stack
Dream Cars
Dealership, Miami
Custom dealer software
What was built
- Replaced an off-the-shelf dealer platform with a purpose-built one
- Vehicle and payment tracking reachable from anywhere
Outcome
Was paying over $500 a month for dealer software. Now pays under 20% of that for a system built around how they actually work.
Source: Client-stated, in their public Google review
Stack
Nation Capital
Lead generation
Funnel · Pipeline
What was built
- Lead pipeline organised the way they sell, not the way a CRM ships
- Grew from one funnel into a master funnel
- Agent onboarding so leads can be sold on to other agents
Outcome
Started small and became the system they now onboard other agents into.
Source: Client-stated, in their public Google review
Stack
WhyFill
Government forms, my own product
Product · 44 forms live
What was built
- One encrypted profile fills official government PDFs
- A plain-language interview instead of the form
- Four languages, with the preview warning which characters print blank
- Renderer moved off a Mac in my apartment into a serverless function
Outcome
On the I-90, 21 of its 34 questions arrive already answered. 44 forms live, priced per pack.
Source: Verifiable on the live product at whyfill.com
Stack
Blast Bags
Sealed Pokémon packs, real-money commerce
Web store · Native iOS · One backend
What was built
- Web store and a native iOS app on a single backend
- Published odds and a floor value on every pack
- Store credit as a ledger: every movement an entry, balance derived
Outcome
Store credit that can be explained to a customer asking why their balance is what it is, which a single number on a user row cannot do.
Source: Verifiable on the live product, and in the build note
Stack
Yours could be the next one on this page.
I will run your site and your Google Business Profile against whoever is ranking above you, and send you what I find. You get the findings whether or not you hire me.